In the UK the number of dogs living in households as pets and companions is currently estimated at 8.5 million.
In Australia, dogs are the most common pet, with 39% of households owning a dog. There are estimated to be 4.2 million pet dogs in Australia
For the US that number is estimated to be 70-80 million dogs.
China has a newfound but rapidly growing passion for pets, particularly among the under 45’s, with the pet care sector forecast to grow to 15.8 billion yuan ($2.6 billion) by 2019. The most popular pets are dogs.
Animal stories are currently resonating with audiences in China. According to Chinese Media outlet Caixin,
“China has begun to appreciate this genre on a mass scale over the past 20 to 30 years, with the rise of the middle class and a growing population of pet owners.”
The article which discusses the popularity of the recent movie, A DOG’S PURPOSE goes on to say,
“Chinese filmgoers have lapped up A Dog’s Purpose, the soulful film about a dog and its relationship with owners throughout various reincarnations. The sleeper film has appealed to the Chinese crowd on all levels, critics say.”
We also believe there is a strong educational need for our film, particularly in Asia where local animal charities and governments are still working to change old attitudes and educate people on animal welfare.
There is a huge market both male and female, for movies with canine characters. This has been proven with several successful films over the last few years.
MARLEY & ME (2008) grossed $247.8 million worldwide. RED DOG (2011), is currently ranked eighth in the list of highest grossing Australian movies. It made an impressive A$21m at the Australian box office and went on to become the best-selling domestic DVD of all time. Its success ensured a sequel, RED DOG: TRUE BLUE (2016).
More recently A DOG'S PURPOSE (2017) based on the New York Times bestseller, has so far made $192.3 million at the Box Office.
MARLEY & ME (2008)
247.8 million USD
A DOG'S PURPOSE (2017)
196.2 million USD
46.7 million USD
RED DOG (2011)
21 million AUD